Katelyn Mathews
Marketing Specialist
My Work
Project | 01
DragonCon
As a volunteer Social Media Specialist, I assist in writing copy to announce guests and attractions for the yearly convention to their social platforms reaching their almost 200,000 person fan base. During the convention, I document attendees and interview high profile guests as a part of nonstop social media coverage.
Project | 02
TEDxCentennialParkWomen
As a volunteer social media lead, my responsibilities are to promote the yearly conference and establish a social media community through thought leadership pieces and highlighting local leaders. I have executed many email and social media campaigns with this organization.
Project | 03
Honda Mall of Georgia
I executed a community outreach campaign for the First Annual "Trunk or Treat" event in addition to my day to day duties.
Project | 04
Habitat for Humanity of Hall County
As the Social Media Intern my position required me to engage the community through social media platforms. In addition to promoting the Restore and volunteering opportunities, I created a spotlight series to honor a group of faithful volunteers. Click through the images to see samples of my work.
Project | 05
Gainesville Theatre Alliance
During my time at GTA I worked on several print and radio pieces in addition to social media and community outreach. Please click through the images to download a sample of my work.
Project | 06
Student Alumni Association
As Marketing Director for SAA, I provided marketing material to promote events for students in social media and print.